For manufacturers
Manufacturing SEO for the capabilities you quote
90,500 searches a month for "machine shop near me" and 18,100 for "metal fabrication near me". Engineers search by capability, material and tolerance. Most shop websites list equipment instead of answering those searches.
What your buyers type into Google
Monthly US searches and what advertisers pay per click. Every click you win organically is one you don’t buy. The free check measures the same searches for your city.
| Search | /month | $ / click |
|---|---|---|
| machine shop near me | 90,500 | $4.32 |
| metal fabrication near me | 18,100 | $5.48 |
| sheet metal fabrication | 9,900 | $14.28 |
| cnc machining services | 8,100 | $28.84 |
| contract manufacturing | 6,600 | $14.46 |
| injection molding companies | 2,400 | $21.28 |
Source: Google search data via DataForSEO, US, October 2026.
Where your buyers look
- Thomasnet, MFG.com and IQS Directory listings
- Marketplaces like Xometry that rank for every capability
- Capability, material and industry pages ("aerospace CNC machining")
- Certification pages: ISO 9001, AS9100, ITAR
What we publish for you
- One page per capability and material, with tolerances you hold
- Industry pages: medical, aerospace, defense, automotive
- "Prototype to production" process and lead-time pages
- Certification and quality pages
Plus backlinks from the sites above, translations where your clients need them, and a weekly re-check of every search.
Specs you can stand behind
Tolerances, materials, certifications and lead times come from you, not from a template. If you don't hold AS9100, no page will imply it.
How it works
- 1
Free check
Enter your website. We read it, find the searches buyers in your market use, and check Google live to show who wins them.
- 2
We publish
Pick a plan and we write the pages you're missing from facts you approve, publish them to your site, and earn relevant backlinks.
- 3
You climb
Every week we re-run the same searches, so you see which pages went live and what moved.
Plans from $99/month for one website. See pricing.
Questions manufacturers ask
Our buyers find us through Thomasnet. Is Google worth it?
Thomasnet ranks on Google for your capabilities, so you pay twice. Ranking your own capability pages captures the same engineers directly.
We have ITAR restrictions.
We only describe capabilities and certifications you approve, and never part details or customers without permission.
Do you write for engineers or purchasing?
Both: capability specs for engineers, lead time and quality pages for purchasing.
See where you stand in about a minute